MACHAS

Fiesta: Olaf Hajek for Don Papa Rum Limited Edition Bottle

Olaf Hajek’s artworks are an ode to life and a celebration of conviviality, and it was no surprise that Don Papa approached him to create an exclusive artwork for a very festive, limited edition packaging.

The brand wanted to pay tribute to the MassKara Festival, nicknamed the Festival of Smiles, that takes place every year in Bacalod in the Philippines, where the brand is originally from. The annual event celebrates the cane sugar season with exuberant street performances, and it’s renowned for the participants’ unique handmade masks and colourful costumes.

Olaf’s artwork depicts the island’s charismatic revolutionary hero, “Papa Isio”, with an extravagant mask adorned with majestic feathers. The iconic face of the brand is surrounded by wild animals and birds, abundant details and is drenched in warm amber tones and purple-red shades, recalling the joyful intensity of Don Papa’s tropical style.

The Don Papa Rum ‘Fiesta’ limited edition features the luxurious bottle case design and an illustrated silk scarf featuring Olaf’s gorgeous art.

See more of Olaf’s work here.